Why Whitebridge Pet Brands Is Building a Global Natural Pet Health Nutrition Company |
Tell us about the formation of Whitebridge Pet Brands and how it has evolved into the company it is today. Olivier Amice: Whitebridge Pet Brands was founded in January 2015 with the merger of Cloud Star, a leading pet treat manufacturer, and Petropics, maker of Tiki Cat and Tiki Dog pet foods. In April 2017, Whitebridge Pet Brands acquired Dogswell, a leading brand of functional jerkies for dogs. In January 2020, the company acquired Cardinal Pet Care, maker of Pet…